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With over 1 million unique visitors and over 2.7 million page views each month, SETHLUI.com is the highest read online food publication in Singapore

SETHLUI.com involves multiple content producers as an online publication with a personal voice.

Having a keen interest in eating, traveling and drinking, we cover everything from hawker food to premium fine-dining restaurants like Ku De Ta, Morton’sLong Bar Steakhouse and so on.

Above all, we try to give honest, balanced reviews without getting sued by restaurant owners. This is more than your average food and travel publication.


Our company is made up of amazing teams who give their all in writing articlesvideo production, accounts management and events planning.

This is not a one-man job, it’s a hardworking team effort.