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Facebook Marketing: 5 Major Ad Mistakes that Businesses Make

Facebook Marketing Ad Mistakes Whether it be promoting a page post, or promoting a website link, it is critical to get your Facebook marketing ads...

How to create a good retail Unique Selling Proposition (USP)

The cornerstone of every business’ core message is its Unique Selling Proposition, Unique Selling Point or USP. Every other message is built upon this USP...

Retail Marketing: Number 1 Mistake of Retail Owners

There is a common mistake that 90% of all small retail business owners are making, that can either double the growth of your business,...

6 reasons you will suck as a Food Entrepreneur

Have you ever dreamt about opening a bar or a cafe? How about a restaurant? Statistically, 62% of office workers interviewed have 'always wanted...

Why Social Media for Small Businesses: 8 Reasons

A lot of business owners have the perception that social media is for youngsters to gossip and it is irrelevant to their business. They...

The Only Marketing You Need: Direct Marketing

For too long has marketing been associated with billboards, TV advertisements, radio and newspaper columns. These mediums are considered 'above-the-line' marketing and cost thousands...

11 Social Media Mistakes That Small Businesses Make

Many articles have been written about the correlation between Social Media and the prosperity of a business, and we can all agree that customer...

Why entrepreneurship and dating are the same

After starting a business twice, and having the dating life cycle of a domestic cockroach, I have come to realize the startling similarities of...
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