Career
Media Creative Executive
Increasing social media engagement and connecting our audience.
The role of Social Media Manager will report to the Managing Director. The successful candidate will be responsible for developing and executing various social media-based marketing strategies, aligned with the objective of creating brand awareness islandwide and in Asia.
SETHLUI.com under Delicious Consulting Group is a young, dynamic and fast-moving company; the ideal fit would be a candidate who is ambitious and keen to have genuine influence – helping to shape the growth of the business’s future through social media!
With over 1 million unique visitors and over 2 million page views each month, SETHLUI.com is the highest-read online food publication in Singapore. SETHLUI.com started as a blog, but has evolved to incorporate multiple writers as a hybrid, online publication with a personal voice.
What’s the culture like?
We work hard, play hard. Forget about work-life balance, our company culture combines and balances both. This isn’t your standard office hours type of job, we’re a startup that needs passionate foodies with drive and the desire to grow together as a company.
We work as a team, not as individuals.
Some of us have mild-alcoholism as well.
Key Skills & Requirements
- Minimum relevant experience of 1 to 3 years
- Diploma or Bachelor’s degree in Art/Design, Creative Multimedia, Mass Communications, Advertising/Media or equivalent
- Closely monitors breaking news, trends and latest current affairs on social media
- Knowledge in photography and food aesthetics
- Basic foundation & knowledge of photo-editing softwares such as Photoshop / Lightroom / VSCO
- Willingness to learn and research about social media trends and industry changes
- Advanced writing skills to prepare social media content and materials
- Independent, results-driven, and able to work under minimal supervision
- Familiar with latest social media channels and analytics (Facebook, Instagram, Tik Tok, Youtube)
Key Responsibilities
- Manage all social media channels and accounts
- Develop fast, innovative and creative content to increase engagement of potential target audience including linked posts, memes or infographics
- Support the marketing of media channels by monitoring the results of content delivered on global platforms including Facebook, Instagram, Youtube, Twitter, Telegram using analytics tools to identify trends and key learnings.
- Execute client social media campaigns
- Assist in executing photography and video-based content for global social media platforms
- Create written content/captions for different digital platforms and audiences, understanding audience profile and platform requirements
- Strategize and grow our brand on various social media platforms
- Reach out to partners/influencers for collaborations
- Other administrative tasks and ad-hoc duties as assigned
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