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Hydrate your skin to the fullest with LANEIGE and Playmade’s Latest Collaboration

Last Updated: March 8, 2021

Written by Felicia Koh

I love it every time brands collaborate as they often result in unique and interesting products. In celebration of International Women’s Day, Korean cosmetic beauty leader LANEIGE has partnered with Taiwanese bubble tea brand Playmade to bring all of us a double dose of hydration this March. 

Laneige Playmade Online 3

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Combining the best of LANEIGE bestselling Water Sleeping Mask_EX and four new limited edition strawberry-based Playmade beverages, this cheery collaboration aims to provide beauty lovers with double the hydration in Singapore’s hot and humid weather. 

In addition to the enhanced probiotics complex the overnight Water Sleeping Mask_EX promises, the four limited-edition drinks from Playmade—Strawberry Cocoa (M: S$6.50, L: S$7.90), Strawberry Milk Tea (M: S$4.60, L: S$5.80), Strawberry Earl Grey Tea (M: S$3.60, L: S$4.80) and Strawberry Shortcake Blend (M: S$7.20, L: S$8.90)—also helps in hydrating our skin with the use of strawberries which are considered nature’s “superfoods” as they consist of 91% water content. 

As part of the collaboration, LANEIGE and Playmade will also be releasing a limited-edition cup sleeve redeemable at all Playmade outlets with any of the above strawberry drinks purchased in a single receipt while stocks last.

To double the fun, Playmade will also be setting up pop-up kioks at two of the selected LANEIGE stores on these respective days and times: 

  • Punggol Waterway Point, #01-54: 13 March 2021, 2pm to 5pm
  • Tampines Mall, #01-31: 20 March 2021, 2pm to 5pm 

Besides getting detailed knowledge on the range of beauty products available at LANEIGE, stand a chance to win freebies, redeem your free beverages, and enjoy exclusive deals during this event. 

Due to safe distancing measures, prior registration for the pop-up will be required. So hurry up and reserve your spot here before they all get snatched up!

Date and Time: LANEIGE X Playmade Pop-up happening on 13 March 2021 and 20 March 2021 from 2pm to 5pm at Punggol Waterway Point and Tampines Mall respectively.

Price: Limited-edition strawberry Playmade beverages price from S$3.60 onwards. 

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