Last Updated: October 20, 2021
No, the headline isn’t clickbait. In a Singaporean rendition of Willy Wonka and the Chocolate Factory’s renowned quest to find golden tickets, fans of Roald Dahl’s classic will not want to miss the latest ‘Golden Croissant’ challenge by Tiong Bahru Bakery.
Spoiler alert: the prize is a whopping 365 plain croissants, with a value of S$1,277.50, any number of which can be redeemable every day until December 2022. The contest has already begun, and the hunt for the elusive ‘golden croissant’ will conclude on 9 January 2022.
No pastry fiend would be a stranger to Tiong Bahru Bakery and their buttery, flaky croissants. I wouldn’t mind sinking my teeth into their golden-brown gems on a daily basis, no matter how much my waistline might have to pay for it. And if you find one with a decadent custard filling mixed with gold flakes and sprinkles, I hope you share my sentiments.
All you need to do is to cut your potential golden croissant in half, and hope that it’ll contain the lucky golden custard filling for an upgrade from your usual plain butter croissants. You’ve got a whole year ahead of you to devour them anyway.
No one will know which outlet will contain these rare golden gems except the team of Tiong Bahru Bakery bakers themselves, so it’s best to hope that luck is on your side the next time you’re taking a quick jaunt down for your afternoon pick me up snack.
You stand a chance to be one of the 21 lucky winners just by dining in at any of Tiong Bahru Bakery’s outlets islandwide, though this promotion will not be applicable for takeaway orders and on delivery platforms. If you were looking for a sign to indulge in a buttery, golden pastry, this is it—as they say, may the odds be ever in your favour.
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